Airbags for the urban cyclist

The Invisible Bicycle Helmet | Fredrik Gertten from Focus Forward Films on Vimeo.

It's chicken to be a realist ... Cars are so yesterday. Bikes are the future.

If these were available, they would significantly raise the possibility that I'd brave riding a bike around town. I have always hated helmets. When I charged off on my bike as a child, the experience was about freedom. Now "they" say, rightly, that I need to protect my head. "They" are right, but there goes much of the freedom I would be seeking by getting on the bike.

Sorry about the sponsorship from GE for this video, but it's fun and I hope the idea works out.