Display in a Starbucks in Northern California. "Every bottle makes a difference" according to the caption.
According to Starbucks:
Plueeze ... Here's a top of my head list of what I find wrong with this:
- Plastic bottles are a plague. Recycling them uses less energy (oil) than making new ones, but not using them at all would help more.
- Modern developed countries use taxpayer money to provide drinkable tap water. Just drink it. You don't need a plastic bottle from a water vendor. Bottled water is no better than tap water. Often it is tap water!
- Want to help people in less developed countries have access to clean water? Send money! If you bought 365 bottles of Starbucks' designer water a year, you'd send $18.50 to the Starbucks Foundation. How about you just send $25 a year to a water development group, carry a bottle, and drink tap water? Blue Planet Run is a network of competent groups all over the world. I personally like to give to El Porvenir which works in Nicaragua. More here.
But Starbucks' water boondoggle seems awfully close to evil to me. Ethos, indeed!