Wednesday, September 27, 2023

Looking toward Nevada 2024

The Biden-Harris campaign is already setting the context to once again win in Nevada. This won't be easy. In 2022, Democratic US. Senator Catherine Cortez Masto only squeaked by statewide with an 8000 vote margin. Joe Biden's win in 2020 was by less than 35,000 votes. Democratic U.S. Senator Jackie Rosen will also be on the ballot next year. 

So the Democratic contenders are getting their message out early.

It's a hard hill to climb in Nevada for Joe Biden. Though this is a state with a working class consciousness, the old white guy isn't an easy fit for this slightly iconoclastic Latinx and Western place. 

The Nevada Independent reports:

The $25 million Biden campaign ad buy in top swing states (including Nevada) strikes again, this time with another Spanish ad: La Diferencia. The 30-second spot — set to run in English, too, as well as on a Univision broadcast of the second GOP primary debate — casts Biden and Vice President Kamala Harris as “the difference,” while Republicans are “working for the rich and powerful.”   

These Spanish-language ads come as Biden and Democrats nationwide look to protect margins with Latino voters, who remain a key bloc in Southwestern swing states such as Nevada and Arizona. Latino support for Democrats remained steady from 2020 to 2022, even after a concerted GOP push to court those voters. More recently, a national Univision poll released Monday still found Biden leading Trump 58 percent to 31 percent.

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