In the midst of all the other ways our con man president-elect plans to profit from his new position, the selling of the inauguration festivities can almost seem a minor misdemeanor. After all, Obama's second inauguration, a $53 million dollar party, also ran on corporate donations.
But our gilded Cheeto aims to surpass previous shindigs.
Since the Bigly Loser of the popular vote squeaked into victory on November 8, there have been calls for a boycott of his -- and his children's -- properties. The buyers of the inaugural festivities may prove better targets. Do consumer brands like Coke and Pepsi want 62.5 million of us mad at them? Probably not.
Boycotts take organization and focus or they are just empty gestures -- but boycotts are also perfectly suited to the internet era. You don't have to wave signs in front of offending groceries for months as we did in the 1960s and 70s for the union grape boycott in order to get the word out. A focused boycott of Trump's corporate enablers could create a healthy democratic friction. After all, in the GOPer worldview where the unfettered market is the supreme god, consumer choice is among the highest of values.
Wayne Barrett, investigative reporter for the Village Voice, wrote the book on the Donald's early misadventures in 1992. A current interview with this experienced observer is worth reading in full. But on today's subject, his conclusion is succinct: